Skip to main content

Action Template: which one to choose?

Learn more about each Action Template to understand its unique presentation style and choose the one that best fits your video, audience, and message

Written by Lana

Action Templates define how your AI presenter is framed and moves throughout the video. Each preset combines camera movement with a presentation style, making it easier to match your video to your content.

For example, some templates work best for storytelling, while others are designed for product demonstrations or professional presentations.

Note: If you're not sure which template to choose, select Auto. The system will automatically choose the Action Template that best matches your scene.

You can select one of 7 Action Templates:

1. The Story Teller

The Story Teller action template creates videos that feel like a person is sharing a story naturally with the viewer. Instead of simply presenting information, the character guides the audience through an experience using expressive facial movements, natural gestures, and conversational pacing.

This style is designed to build emotional connection and keep viewers engaged from beginning to end.

How it presents your video

When using The Story Teller, the AI avatar typically:

  • Looks directly at the camera

  • Speaks with expressive facial animations

  • Uses natural hand gestures

  • Changes posture slightly during speech

  • Creates a conversational atmosphere

  • Guides viewers from one idea to the next smoothly

The result feels similar to a professional presenter telling a compelling story rather than reading a script.

Tips for the best results

To create the most engaging storytelling videos:

  • Use a high-quality image where the subject's face is clearly visible and looking toward the camera.

  • Write your Narration as a natural conversation rather than a formal script.

  • Focus your Action Prompt on subtle body movements and expressive gestures instead of fast-paced action.

  • Keep your message centered around one main idea or story.

  • Pair this Action Template with smooth Camera Motions like Cinematic Dolly-In, Slow Optical Zoom, or Walking Follow for a more immersive experience.

2. The Object Handler

The Object Handler action template is designed for demonstrations where the subject interacts with an object naturally. It creates videos where products become the center of attention while the presenter showcases them with realistic movements.

This style is ideal for product-focused marketing.

How it presents your video

The avatar typically:

  • Holds products naturally

  • Points to important details

  • Rotates or presents the object

  • Looks between the product and the viewer

  • Keeps the product clearly visible

  • Coordinates gestures with spoken explanations

This creates the feeling of a real product demonstration.

Tips for the best results

For realistic product presentations::

  • Use images where the product is large, unobstructed, and easy to identify.

  • Mention the product explicitly in your Action Prompt, so the AI understands what should be highlighted.

  • Keep Narration focused on the product's benefits and key features.

  • Avoid describing multiple products in a single scene.

  • Camera Motion such as Slow Optical Zoom, Pedestal Up, or 360° Orbit work particularly well for showcasing products.

3. The Tech Expert

The Tech Expert action template creates videos with a confident, knowledgeable presentation style. The avatar behaves like a professional explaining complex information in a clear and structured way.

This style emphasizes credibility and expertise.

How it presents your video

The avatar usually:

  • Maintains confident posture

  • Uses precise hand gestures

  • Speaks with controlled pacing

  • Makes deliberate eye contact

  • Focuses attention on explanations rather than dramatic movement

The overall appearance is clean, professional, and informative.

Tips for the best results

To create convincing technical presentations:

  • Use clean, professional images with minimal background distractions.

  • Write clear, informative Narration that explains one topic at a time.

  • Keep your Action Prompt focused on confident presentation rather than dramatic movement.

  • Avoid overly emotional language in your script.

  • Professional camera movements like Pedestal Up, Cinematic Dolly-In, or Digital Pinch Zoom complement this style well.

4. The Warm Guide

The Warm Guide action template creates friendly, approachable videos that feel welcoming and supportive. The presenter communicates naturally with gentle gestures and an inviting tone.

It is designed to make viewers feel comfortable.

How it presents your video

The avatar generally:

  • Smiles naturally

  • Maintains soft eye contact

  • Uses calm hand gestures

  • Speaks at a comfortable pace

  • Creates a welcoming atmosphere

  • Appears approachable and trustworthy

Tips for the best results

For friendly and approachable videos:

  • Choose bright, welcoming images with natural facial expressions.

  • Write your Narration in a conversational tone, as if explaining something to a friend.

  • Use positive, encouraging language throughout your script.

  • Keep Action Prompt focused on gentle gestures and relaxed body language.

  • Smooth Camera Motions such as Slow Optical Zoom, Walking Follow, or Cinematic Crane Reveal help reinforce this welcoming style.

5. The Enthusiast

The Enthusiast action template creates energetic, expressive videos with lively gestures and dynamic delivery. It is designed to capture attention quickly and maintain excitement throughout the video.

How it presents your video

The avatar often:

  • Uses energetic gestures

  • Shows expressive facial animations

  • Speaks with excitement

  • Leans into important moments

  • Creates a lively and engaging performance

The result feels energetic without becoming overwhelming.

Tips for the best results

To maximize energy and engagement:

  • Use vibrant, high-quality images with expressive facial expressions.

  • Write short, energetic Narration with clear instructions.

  • Describe confident gestures and enthusiastic delivery in your Action Prompt.

  • Keep videos focused on a single exciting message.

  • Dynamic Camera Motions like Rapid Whip Pan, 360° Orbit, or High Action Shake can enhance the energetic presentation.

6. The Professional

The Professional action template delivers polished, business-focused presentations with confident posture, controlled gestures, and clear communication. It prioritizes professionalism over dramatic movement.

How it presents your video

The avatar typically:

  • Maintains excellent posture

  • Uses measured hand gestures

  • Keeps consistent eye contact

  • Speaks with confidence

  • Avoids excessive movement

  • Focuses on delivering information clearly

Tips for the best results

For polished business presentations:

  • Select clean, professional-looking images with good lighting.

  • Keep Narration concise and well-structured.

  • Avoid slang or overly casual language unless it matches your brand.

  • Write Action Prompt that emphasizes confident posture and controlled gestures.

  • Pair this Action Template with Cinematic Dolly-In, Pedestal Up, or Digital Pinch Zoom for a premium, corporate look.

7. The Relaxed Client

The Relaxed Client action template creates casual, authentic videos that feel natural and unscripted. The presenter behaves like a satisfied customer sharing a genuine opinion rather than delivering a formal presentation.

How it presents your video

The avatar generally:

  • Uses relaxed body language

  • Speaks naturally

  • Makes casual hand gestures

  • Smiles comfortably

  • Maintains informal eye contact

  • Feels spontaneous and authentic

The presentation resembles content created by a real customer.

Tips for the best results

For authentic testimonial-style videos:

  • Use casual, natural-looking images rather than formal portraits.

  • Write Narration as if you're sharing a genuine personal experience.

  • Keep the language conversational and believable.

  • In your Action Prompt, describe relaxed posture, natural smiles, and subtle gestures.

  • Camera Motion like Organic Phone Jitter, Walking Follow, or POV Glance help create an authentic user-generated content (UGC) feel.

Video Example:

Action Template: The Enthusiast

Camera Motion: Slow Optical Zoom

Action Prompt: Talks in a rich classic old fashioned way

Narration: SO this is classic active stock indeed!

AI Model: Kling Omni 3 Standard

Duration: 5s

Resolution: 720p

Aspect Ratio: Vertical

If you have any questions, feel free to contact us via in-app chat or email at [email protected].

We look forward to seeing your brand thrive with ActiveCast videos!

Did this answer your question?